Tourism sweet, authentic, pure landscape, cultural identity and organic products. Puglia regains its rurality and organizes an international festival. So, if Modena has the philosophy, literature and promotes Mantova Genoa events related to science, the Alta Murgia National Park focuses on the campaign and is preparing to welcome, from 8 to 12 May, the first Festival of the Rural, destined to become a fixture in the thirteen municipalities of the Park. Five days of meetings in the farmhouse, markets selling local produce, workshops, courses of taste and literary aperitifs. Puglia countryside is perfect for spring, for the bridge in April: art and culture, nature and identity of the territory, flavors and scenic roads for flowering hinterland. The proposed regional promotion agency with the project Discovering Apulia: over six hundred free activities to explore the treasures of the region over the sea. According to Stanley Stewart, the British newspaper Sunday Times, this is the ideal region for those who love nature, slow paths and cycling holidays. Among the strengths, its "relaxed charm" and the excellent local cuisine. And as for the food excellent, the British journalist is right, even if the Japanese have decided to duplicate in Tokyo (open in June), a famous restaurant in the province of BAT.